New web site serves women riders

A new web site focused on women motorcyclists has been launched by AMA member and experienced motorcycle writer and consultant Genevieve Schmitt.

The new site is called WomenRidersNow.com.

"It’s not just a site for women riders, it’s a site about women riders so anyone interested in learning more about the growth, power and influence of women motorcyclists will want to spend time on WomenRidersNow.com," says Schmitt.

The number of women buying new motorcycles increased a whopping 36 percent since 1998, making women the fastest growing segment of motorcyclists. Women account for 10 percent of buyers of new motorcycles according to a Motorcycle Industry Council survey.

Schmitt is the owner of Women Riders Now, a marketing and consulting company. She is perhaps best known as the founding editor of Woman Rider magazine.